Queens of the Camp: Mud Run

THE CAMP TRANSFORMATION CENTER

Typography
Illustration
Screen Printing


OBJECTIVE

The creative concept for this project is to come up with an innovative and original t-shirt design for a group of ladies running in an obstacle mud run. Dubbed "Queens of the Camp," this group name not only celebrates the strength and resilience of these women but also serves as a promotional nod to their favorite fitness center, The Camp Transformation Center in Milwaukie, Oregon.

OUTCOME

An adorable and upbeat design was created, incorporating whimsical elements and bold typography. This design effectively captures the essence of the occasion and beautifully reflects the character of the women who wore them. In addition to featuring the group's name and their affiliation with The Camp, the design also promotes the gym in a positive and uplifting manner.

To craft these t-shirts, I utilized my own screen printing technique.

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Athleta