Real life, beautifully squared.
FUJI FILM
Rich Media Advertisement
HTML/CSS
Video and Audio Editing
OBJECTIVE
In a world where the perception of beauty can be distorted, FUJIFILM wanted to showcase a product that captured true, real beauty. The objective is to create a rich media advertisement that promotes the "Real Life, Beautifully Squared" campaign by Fuji Film for the Instax6. Delivered in a series of banner ads and an expandable unit, including CTA’s to encourage user engagement and increase brand awareness.
OUTCOME
The outcome showcases how everyday moments can be captured beautifully with Fuji Film's Instax6. The ad features vibrant pastel colors and incorporates subtle and playful animations which helped encourage users to explore the unit and become further interested in the brand.
